Beautiful Bengaluru turns the spotlight on PLASTICFREE BOUQUETS

Flowers are beautiful but not many realise that the plastic sheets/ribbons they come with, create huge problems of mixed waste. Our compelling posters highlighted this issue ahead of Valentine’s Day. Our authorities responded with raids on florists across the city, sending a strong message of compliance. Our #PlasticFreeFlowers campaign now encourages more residents to popularise the concept, uploading pictures of plasticfree flowers they give or receive.